With the amount of time it takes to create a video, you want your videos to reach their maximum potential. Views are one of the metrics that can help you achieve your goals, whether that be monetization or driving traffic to your website. Investing in a YouTube analytics tool can provide you with the information and tools to help you outperform in views, so you can get the most out of your videos.

Watch Time
Watch time is a critical metric because it indicates that your viewers are engaged with your content. YouTube prioritizes videos with high watch times in search results and the recommendations section, so focusing on creating videos that hold viewers’ attention can increase your visibility. You can find the average watch time for your videos in YouTube Studio’s Viewership Report. Use this data to prioritize the topics that your audience enjoys watching most.

Subscribers
Your subscribers are the lifeblood of your channel. Keeping them happy is key to your success, so make sure you keep the conversation going and build loyalty. Respond to comments, conduct polls, and encourage your audience to share their thoughts and opinions with you. Building a community fosters repeat viewership and word-of-mouth, which can help you gain more organic views in the future. YouTube’s Reach Report, which is a part of the Traffic Sources Report, can help you discover what search queries are bringing people to your videos. You can then optimize your metadata and content to target these keywords, which could potentially drive more viewers to your videos in the future. Strategies for outperforming in YouTube views